Initiative combines a concrete background with a subtle travertine vein. Concrete is often considered for minimalism and this collection is a genuine option for that aesthetic.

Creative Features: 

  • One Size | 12″x24″
  • One Finish | Matte
  • Porcelain
  • Made in the USA

Capture the passion of utilizing recycled products for sustainability initiatives.

VIEW COLOR & SIZE MATRIX VIEW CUTSHEET

Initiative Color Palette

Click on a product to add it to your custom project board or request a sample.

White View Grout Selector
Beige View Grout Selector
Light Grey View Grout Selector
Dark Grey View Grout Selector

Decor Palette

2"x2" Mosaic on 12"x12" Sheet | Matte • Available in all colors

Body Glazed Non-color Body Porcelain
Country of Origin USA
Budget Price
Per square foot. For budgeting purposes only. Applies to field tile (not mosaics, trim, décor). Overall collection average used - some items slightly less or slightly more than range.
<$3
Lead Time
Estimated based upon averages. Lead times on each order depend upon availability at time of order. West coast of US should add +1 week if product is import. Contact us for QTYs >5,000SF.
2-3 Weeks
Stock Availability Domestic/Factory Stock
Look Concrete, Concrete (Minimal), Concrete (Other), Stone (Travertine)
Thickness 8mm
Finish Matte
Test Name Test Method Test Result
Water Absorption ASTM C373 ≤0.5%
PEI ASTM C1027 IV
Breaking Strength ASTM C648 ≥400lbf
DCOF ANSI A326.1 ≥0.42
Recycled Content Type Pre-Consumer
Recycled Content 40%
LEED Friendly Yes
EPD - Industry Wide No
EPD - Product Specific Yes
Mindful Materials Yes
Green Squared Certified Yes
HPD Yes
Declare - Red List Free Yes
Antimicrobial Technology No

Additional Information

Initiative is considered “LEED-friendly” because it has an Environmental Product Declaration (EPD), Health Product Declaration® (HPD), and contains recycled content. Each of these components can contribute to credit points in accordance with the LEED V4.1 rating system. Additionally, Initiative is part of the Mindful Materials and  Declare Label – Red List Free platforms as well is Green Squared certified.

View more “LEED-friendly” products!

gray rectangle with diagonal white lines tile gray rectangle with diagonal white lines tile

Let Our Team Help You With Your Next Project!

Contact Us